Friday, July 29, 2011

TV documentaries Sing from the Same Song Sheet

Barely more than a month after ITV broadcast its programme, "Maternity in Crisis", this week saw BBC Panorama air "One Born Every 40 Seconds".

The message in each programme was the same - maternity care in the UK is failing too many women and babies - but the question is, what can be done about it?

The shocking and horrific stories described in each programme speak for themselves, but what concerns me is the over-riding message (i.e. lyric) that the only way forward is to employ MORE MIDWIVES throughout the NHS.

In my view (and others), what we also need is MORE OBSTETRICIANS - many more obstetricians.

This is the media message we need to be communicating more effectively - please.

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